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Digital Marketer (Demand Generation) (FILLED!)

3-5 years experience. Remote.

Unstack is building the world’s best platform for scaling digital businesses from zero to $1 million in ARR and beyond. Our no-code platform empowers non-technical entrepreneurs and marketing teams to rapidly build their digital presence, generate leads, and build subscription revenue, all without code.

We are looking for a passionate digital marketer to join our cause. This position is ideal for someone who loves being creative but is also tactical and results oriented. You know how to generate leads, your copy is a customer magnet, and you make managing multiple marketing channels look like a breeze. Above all else, you simply love digital marketing and you’re looking to make a massive impact, both at Unstack and for the SaaS businesses we help power.

You will report directly to our VP of Marketing and regularly work with our co-founders on various projects. This is a high visibility role.

Our Guiding Values:

  • Give more than you take
  • Do the right thing
  • Always be learning
  • Don’t be afraid to fail
  • Think in terms of "we" not "me"
  • Communicate candidly and concisely
  • Enjoy the journey

The Role:

You will be responsible for driving qualified leads through SEO, email marketing, webinars, co-marketing, and social media management. Additionally, you will develop and implement effective lead nurturing and automation to drive trialing users into paid plans and maximize outcomes from our existing marketing efforts. You will own the MQL target.

Your duties will include writing SEO’d content, coordinating with Guest Bloggers, owning the content calendar, building email nurture campaigns, and distributing content over Social Media.

To thrive in this role, you should be comfortable working in a startup environment where priorities and requirements change constantly. Having a deep understanding of lead generation, media planning, and SEO will help you succeed and accelerate your impact on business growth.

Responsibilities:

Write SEO’d content that attracts leads to our funnels. Including blog posts, landing pages, social media posts, video scripts, and emails.

Create, maintain, and execute a content calendar for blog, social media, and email. Manage external writers, edit their content, ensure content delivery on time, answer any questions they may have about brand guidelines or SEO.

Own email marketing by building email lists and nurture campaigns to convert trials to paid subscriptions

Build and maintain social strategy for Facebook, Linkedin, Youtube, and Twitter.

Measure and report on campaign goals and recommend optimization strategies to improve campaign performance. 

Some things you should have...

A minimum of 3 years of direct experience in content marketing and lead generation.

Exceptional writing and editing skills with the ability to apply our brand style, tone, and character to all content channels.

Experience working with email marketing platforms and email automation tools and preferably Hubspot.

Deep knowledge of SEO, can work with Google Search Console, Google Analytics, and tools such as SEMRush.

Video editing and Google Slides design experience preferred. 

Compensation

  • Competitive salary
  • Generous health benefits
  • Unlimited PTO
  • Stock options at an early stage venture backed company

Take the next step

Drop us a note at hello@unstack.com to get in touch. Want to really wow us? Create an Unstack site showcasing why you're the person for the role!