Akshay is a digital marketing and startup enthusiast exploring the myriad avenues of everything marketing. At Beaconstac, he enables businesses to bridge their gap between the digital and offline worlds through custom QR codes.
How Can eCommerce Businesses Use Promotional Emails Effectively to Re-Engage with Inactive Users?
Customer retention is one of the most important yet most challenging things to achieve as an eCommerce business. Data from Shopify shows that the customer retention rate for new businesses is only 15%. Hence, most of their sales come from new customers. SourceThere’s nothing wrong with having new customers. You …