Landing Pages


10 Ways to Improve Your Startup Landing Pages

10 Ways to Improve Your Startup Landing Pages

A few weeks ago, I ran a workshop on startup landing pages with some founders working on growing their businesses. The landing pages were great—lots of good information, visual appeal, and more—but there was room for improvement on each of them. We talked through tips for creating concise, appealing, and …

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7 Ways to Make More Engaging Landing Pages

7 Ways to Make More Engaging Landing Pages

Do people like your landing pages? I'm not asking about your SERPs, bounce rates or conversions (although those can be useful proxy measures). I'm asking whether an ordinary person on the street would find your landing page accessible, useful and enjoyable.Most people who work on landing page creation—from developers to …

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How to Create a High-Converting Landing Page

How to Create a High-Converting Landing Page

Creating a landing page is an indispensable way of optimizing your website to drive traffic and increase conversions. The catch? You need to create an effective, well-designed landing page to get that performance.That's not always easy. After all, creating landing pages is one of the top five challenges that every …

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