Email Marketing


11 Non-Negotiable Email List Management Best Practices

11 Non-Negotiable Email List Management Best Practices

As much as email marketing is widely regarded as the most potent digital marketing outfit, what you can get out of it still boils down to what you do with your list.When I launched my company, I wanted to keep my costs down to a minimum so I was forced …

Continue reading

8 Tips for Writing Killer SaaS Onboarding Emails  

8 Tips for Writing Killer SaaS Onboarding Emails  

There are many reasons why users churn. It could be a weak product, a bad fit, or a mistake—those do happen. In most cases, however, the reason why your customers churn is your onboarding process.So what is the secret to effective onboarding? Killer onboarding emails.In this article, I am sharing …

Continue reading

3 Key Ways to Boost Your Email Open Rate

3 Key Ways to Boost Your Email Open Rate

Email marketing is a great way to engage with your list. You can offer content and other resources to your leads in thoughtful, appealing emails. But what if no one opens those emails?Getting a conversion is already hard enough. If no one opens your emails, it becomes almost impossible. That’s …

Continue reading

6 Ways to Write a Memorable Confirmation Email

6 Ways to Write a Memorable Confirmation Email

Now, any time a customer connects with your business online, they expect a confirmation email. Whether they have purchased a product or signed up for a webinar, your customer or prospect wants to know their action has been received and what next steps they should expect from your business. But …

Continue reading

Everything You Need to Know About Your Unsubscribe Rate

Everything You Need to Know About Your Unsubscribe Rate

Nobody will dispute that the more eyes that are on your email campaign, the more successful the campaign will likely be. That means, in order to keep growing as a business, you need to keep growing your email list. The key to getting new subscribers to your email campaign is …

Continue reading
Your cart