From Basketball to SaaSketball

by Jordan Paris October 28th, 2020

In episode five of Unstack's Zero to a Million, CEO Grant Deken and VP of Sales & Marketing Zach Rego talk with Luke Bonner, founder of PWRFWD.

Luke is a former professional basketball player and his company, PWRFWD, is a marketplace that empowers athletes to connect with their fans on a deeper level through their own custom made products. It’s an end-to-end solution for all the tricky parts of ecommerce—development, design, marketing, manufacturing, fulfillment, and customer service.

Ultimately, Luke and his team at PWRFWD enable athletes to create products that speak to their on-court performance and off-court interests, bringing new avenues for fans to engage and support their favorite players—through meaningful, high-quality products.

By eliminating the headaches associated with digital entrepreneurship, they make it easy for athletes to build and grow direct, authentic connections with their fans.

Connect with Luke: LinkedIn | Twitter |

Listen to the conversation in its entirety on Spotify or Apple today!



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