How to prepare for the launch of your SaaS platform

by Carter Deken in May 5th, 2021

This week, VP of Sales and Marketing Zach Rego talks with Jessica Meher, CEO and co-founder of Wonderment, about how to prepare to launch your SaaS platform effectively. You can listen on  Apple or Spotify now.

Growing up with an art background, Jess thought her super power was going to be more on the creative side. After originally pursuing an art degree, she switched to study marketing after she loved creating projects like web design in Photoshop.

After she graduated, Jess stumbled into working her first marketing job with a startup SaaS company. Not knowing much about the job, she learned on the job about creating content, SEO, and email marketing for the first time. This give her the opportunity to become a jack of all trades in not just marketing, but sales as well!

In the episode, Jess talks more about progressing through the ranks leading at HubSpot, taking on new challenges, the benefits of working for startups, and the genesis of co-founding Wonderment.

Listen to the podcast to find out more about this and even more knowledge and backstory. For more tips for starting and launching your business, be sure to subscribe to the podcast on Apple or Spotify today.

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