ecommerce


5 Ecommerce Trends That Are Set to Break Out in 2022

5 Ecommerce Trends That Are Set to Break Out in 2022

Sales trends throughout the pandemic, and as we approach 2022, consistently show one thing: the dominant rise of eCommerce. Ecommerce has been at the forefront of online shopping for some time, with many brick and mortar stores relocating online or expanding their eCommerce platform alongside physical stores. If the Covid-19 …

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Converting Customers at the Right Time with Email Marketing

Converting Customers at the Right Time with Email Marketing

SHOW SUMMARY This week’s episode of the Zero to a Million Podcast with Zach Rego features Nathan Rothstein, Co-Founder of Project Repat. It takes 700 gallons of water just to produce one t-shirt. This reality of wastage, combined with consumerist buying habits of shirts, results in massive environmental damage.Project Repat …

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The Essential Black Friday Marketing Guide: eCommerce Edition

The Essential Black Friday Marketing Guide: eCommerce Edition

Black Friday always falls the day after Thanksgiving and this year it's on November 26th. Although, Black Friday deals are starting earlier and earlier. In fact, some stores start their sales at the start of Thanksgiving week.Whenever you decide to start your Black Friday marketing campaigns it’s important to start …

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How Can eCommerce Businesses Use Promotional Emails Effectively to Re-Engage with Inactive Users?

How Can eCommerce Businesses Use Promotional Emails Effectively to Re-Engage with Inactive Users?

Customer retention is one of the most important yet most challenging things to achieve as an eCommerce business. Data from Shopify shows that the customer retention rate for new businesses is only 15%. Hence, most of their sales come from new customers. SourceThere’s nothing wrong with having new customers. You …

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The Future of Owned Channels is SMS

The Future of Owned Channels is SMS

SHOW SUMMARY This week’s episode of the Zero to a Million Podcast with Zach Rego features Ryan Smith, Head of Partnerships at Emotive. The recent privacy updates to iOS14 meant that brands and marketers needed more intuitive ways to know what customers really want.This has led to the rise of …

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The Ultimate Guide to Headless Commerce: Everything You Need to Know Before You Go Headless

The Ultimate Guide to Headless Commerce: Everything You Need to Know

In the eCommerce realm, 2020 will forever be remembered as the year of headless commerce. After dreams of modern microservices architecture for almost a decade, headless commerce finally took online retailers by storm in 2020.61% of eCommerce executives said they would leverage headless commerce in 2020, and the commerce strategy …

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6 Product Description Mistakes That Are Costing You Sales

6 Product Description Mistakes That Are Costing You Sales

There are so many things that you need to consider when you're putting together an online store. You need to get the customer onto your site, then you need to show them just why they should buy the product you have. Things like product photos are vital, but many sellers …

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Building Content and Community to Scale Your Ecommerce Brand   

Building Content and Community to Scale Your Ecommerce Brand   

SHOW SUMMARYThis week’s episode of the Zero to a Million Podcast with Zach Rego features Aneela Idnani, Co-Founder at HabitAware. The reality of Trichotillomania was, for a very long time, kept under wraps by those afflicted by it. This hair-pulling disorder is commonly met with shame and hushed tones and …

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The Pros and Cons of the Shopify Buy Now Button 

The Pros and Cons of the Shopify Buy Now Button

What is the Shopify Buy Button?According to Shopify, “A buy button is a shortcut to the checkout process. With the Shopify Buy Button, merchants can generate an embeddable product card and checkout button that can be added to landing pages or blog posts. This gives shoppers direct-purchase access to the …

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When is Black Friday 2021 and How Should You Prepare?

When is Black Friday 2021 and How Should You Prepare?

When is Black Friday?Black Friday always falls the day after Thanksgiving this year it is on November 26th. Although, Black Friday sales have begun starting earlier and earlier. In fact, some stores start their sales at the start of Thanksgiving week. Whenever you decide to start your Black Friday promotion …

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