SEO is one of the basic strategies of digital marketing, so founders and business owners who know they need help often turn to agencies to manage this channel. If correctly done, SEO will set you on the right track to earning more. But if it’s not? This could damage whatever …
This week, VP of Sales and Marketing Zach Rego takes a deep dive into the our Startup Marketing Trends: 2021 Report, talking strategies and report data.Unstack reached out to our partner SAAS companies, startup founders and marketers, entrepreneurs, and more to find out how they are profitably scaling. We asked …
Long-tail keywords are the breadwinners of the SEO world. Targeting these keywords can be a lucrative strategy, especially for smaller businesses having trouble cracking the first page of Google search results—as long as you’re identifying and targeting them effectively. In this guide, I’ll break down how I perform long-tail keyword …
Every marketer wants to create content that’ll help them stand out from the crowd. But not every piece of content is powerful enough to engage and persuade the audience to take action. That’s where SEO copywriting comes in.SEO copywriting is all about writing content that’s engaging and persuasive and ranks …
This week, VP of Sales and Marketing Zach Rego talks with Nikhil Aitharaju, co-founder of Topic, about how you can use content to acquire your first 100 customers.In 2012, Nikhil and his college classmate started their entrepreneurial journeys with no idea on how to scale business. Writing blog posts to …
SEO is always evolving, and keeping track of the trends is part of maintaining visibility online. Looking ahead at 2021, what should marketing professionals and business owners expect when it comes to SEO trends? To get some insights, we asked SEO professionals and business owners for their search engine predictions. …
We’ve mentioned before that Unstack was built with SEO in mind every step of the way in order to help you launch and grow your business. That’s because having a website that supports SEO growth is non-negotiable. In order to keep providing our customers the best experience, we’ve been adding …
People all over the world use search engines to look for the kinds of products and services your business provides. The process of search engine optimization (SEO) is implemented by professional digital marketers to get your web pages to show up on search engine results pages (SERPs) for those phrases …
Building high quality organic traffic is a long and often painful process. It can take years to really reap the rewards of the content, backlinks, and PR that your startup receives. Just take a look at this graph below showing our traffic from the last year. That growth is modest …
We'll be honest: SEO can be overwhelming, especially for companies that are just starting out or trying to scale. You need to balance on-page SEO and technical SEO in order to rank; you need to focus on building links and creating high-quality content. But the first thing you need to …
